Jungle Scout is the #1 Platform for Amazon Brand & Seller Success

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Rising Above

What Makes Jungle Scout the #1 Choice for Brands & Sellers

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Overall G2 Rankings

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See What Our Customers Achieve with Jungle Scout

CASE STUDY

MaryRuth’s outpacing category growth of 16%

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“Jungle Scout Cobalt has been instrumental in my day to day work. We use the software to estimate category size, track how products and brands are doing against the greater Amazon competitive set, track market share ownership, and help identify rapidly growing ASINs within a category.”
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“Jungle Scout makes product research and market analysis much faster and more accurate. I like the clarity of data, keyword insights, and how it simplifies decisions for new product launches.”
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“What I like best about Jungle Scout is its ability to provide in-depth and accurate market research for Amazon sellers. It offers powerful features like product tracking, sales estimates, keyword research, and competitor analysis.”

Frequently Asked Questions about Jungle Scout Cobalt

How does Jungle Scout get its data? removeremove

Jungle Scout has a variety data collection methods and have been refining and tailoring our sales estimates longer than any other data provider in the space.

Our specialized algorithms determine final estimated sales results by refining data from orders, shipments, Best Seller Rank, inventory, pricing, categories, and subcategories. Our algorithms are continually updated at the product category level ensuring the most up-to-date information is available. We cut through the noise to the valuable insights and fine-tune the process with our advanced machine learning techniques.

What kind of data does Jungle Scout offer? removeremove

Sales Estimates: Estimated sales and revenue trends at the product, brand, subcategory and category level.

Price: Perform price band analysis, monitor competitor pricing, and track average pricing at both the category and product levels.

Reviews: Understand customer sentiment and how it’s impacting sales.

Brand: Breakdown market competitors and market share through better market intelligence.

Best Seller Rank (BSR): Estimate sales with a high degree of accuracy.

Variant Child ASINs: Understand how variants collectively contribute to the parent ASIN’s visibility and reviews, as well as its own stock level, price, and fulfillment details.

Seller: Dig deeper into 1p and 3p data for improved brand management.

Additional Data Points: bought in past month, first date available, subcategories, subscribe & save, coupons, images.

What’s the difference between Jungle Scout Cobalt and Jungle Scout Catalyst? removeremove

Jungle Scout Cobalt offers much deeper access to data and insights at the product, market, brand, subcategory and category level. Catalyst only offers data at the product level, making it more challenging for brands to benchmark their performance without market share data.

One of the biggest differences between Cobalt and Catalyst is also the availability of data. In Catalyst, you can only track up to 200 ASINs at once. In Cobalt, you can track 20,000 ASINs at once giving you a more realistic picture of the competitive landscape.

Catalyst is built for new and independent sellers. Cobalt is built for brands.

Does Jungle Scout help you find product ideas? removeremove

Yes. Jungle Scout helps brands discover high-potential product ideas using real Amazon data. With tools like Market Segments, Keyword Research, and Category Trends, you can identify whitespace, track shopper demand, and validate opportunities before you launch. Whether you’re expanding your product line or entering a new category, Jungle Scout gives you the insights to build products shoppers actually want — and the confidence to launch them successfully.

If you’re looking to launch your first product or grow your small Amazon business, Jungle Scout Catalyst offers product-level data, keyword trends and product opportunity scores to define if product ideas in new niches have revenue potential.

Don’t Just Keep Up—
Lead on Amazon in 2026

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