See What December’s Amazon Sales Data Shows Us

As you may know, every month we compile the millions of data points that we track. Collecting so much data on an ongoing basis allows us to refine and update the most accurate sales estimates and algorithms of Amazon data in the industry. As a proud data nerd and FBA seller, I have a ton of fun in having so much data readily accessible! Reviewing November’s sales data, we are seeing that most categories showed an increase in sales with several categories showing significant sales increases, including: Camera and photos Home and kitchen (especially for lower sales ranks) Jewelry Kitchen and Dining Toy and games Watch   Here is a peek at what this looks like on a Category basis: Our data scientist updates this table on a monthly basis. You can get the full table for December and automatically get monthly updates if you sign up for free here.    I am really excited to see how the fourth quarter finishes (I am definitely expecting, and seeing, some big increases over November!). Stay tuned…..

How Much Inventory Do You Need for the Holidays on Amazon?

The 4Q has snuck up on us before we have even had a chance to pack away the BBQ grills and summer whites. If you are currently selling on Amazon, then it is already almost too late to increase inventory for the holiday sales rush.   We have collected data for historical November and December sales, and estimated what demand may look like for this holiday season based on Year over Year trends and how 2015 has trended so far. In short, we will see a very busy holiday shopping season on Amazon. We have put together a helpful table that shows the estimated sales for each tier of Best Seller Rank in various Amazon categories. In addition to the table below, we update the Sales-Rank table on a monthly basis after aggregating 1.2-1.5 million data points from Amazon. If you want to stay updated on the most current sales trends, you can subscribe at this page. A few interesting stats that don’t appear on the Holiday Sales Guide: Overall, we forecast a 25% and 78% increase in sales over August (all categories combined) in November and December, respectively. Not surprisingly, Hobbies, Toys, and Games will experience the highest surge in December sales … Read More