Dominate Your Market: Enterprise Strategies to Grow Share of Voice on Amazon
Share of voice (SOV) is one of the most important performance indicators on Amazon and some of the most valuable data your brand can use for strategic planning.
In this webinar, join ecommerce experts Eva Hart and Alexandra Lank to learn why SOV data should inform everything your brand does — from your advertising and pricing strategies to your product lines and organic approach. You will also learn enterprise strategies for increasing your brand’s SOV so you can dominate your market.
- Methods for estimating and precisely measuring your brand’s SOV on Amazon
- Tips for using SOV data to build and strengthen effective keyword strategies
- How SOV data can help you understand who your competitors are, what they’re doing, and how you compare
- Strategies for optimizing your PPC campaigns to increase your brand’s SOV
- And more!
Connect with your hosts
Enterprise Ecommerce Expert at Jungle Scout Enterprise
Alexandra has over 10 years of experience helping enterprise brands strengthen their ecommerce presence and leverage technology for market analysis, product selection, listing optimization, logistics, marketing, performance management, and more.
Amazon Growth Expert and Agency Owner at Jungle Scout Enterprise
Tools used in this webinar
Cobalt Share of VoiceLearn more chevron_right
Cobalt Keyword ScoutLearn more chevron_right
Cobalt Listing BuilderLearn more chevron_right
Downstream Keyword HarvestingLearn more chevron_right
Downstream Advanced Budget ControlLearn more chevron_right