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Consumer trends & behavior


Article

Prime Day 2025: Bigger, Longer—and Fundamentally Different

Prime Day 2025 saw longer runtimes, lower CPCs, and a shift toward essentials. Jungle Scout reveals how smart brands adapted to changing shopper demand.
Article

What Is an Amazon Product Catalog Strategy?

Learn the basics of an Amazon product catalog strategy. Discover tips to organize and optimize your listings for better sales performance.

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