Clicks to Conversions: Mastering Google Ads to Boost Your Amazon Traffic

May 14th – 1:00 pm EDT / 10:00 am PDT

Even for the world’s largest brands, advertising is one of the biggest challenges to selling on Amazon. Competition is fierce, shoppers are researching products on more channels than ever, and ad costs continue to rise.

On May 14, Jungle Scout is teaming up with Ampd to talk through the latest trends in Amazon advertising and guide you through using additional channels like Google to bolster your Amazon advertising strategy. If you’re interested in setting yourself apart from competitors, gaining new customers, and generating more sales, you don’t want to miss out.

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What we’ll cover:

  • Current Amazon advertising trends and challenges
  • The role that Google ads can play in driving traffic to your Amazon listings
  • A step-by-step guide for setting up Google-to-Amazon campaigns
  • Tips on balancing and optimizing ad spend across platforms
  • And more!

Connect with your speakers

Eva Hart

Amazon Brand Owner and Content Marketing Manager

Eva Hart is an ecommerce expert with over seven years of experience and the owner of three ecommerce businesses: Couple’s Coffee, Fantaswick, and Fox & Farrow. She has contributed to branding and product design for nearly 100 enterprise-level Amazon brands, including Shark Tank winners, Tea Drops, Savvy Naturals, Dirty Cookie, Mush, and more; showcasing her ability to drive retail success both on and off Amazon. 


Jake Zaratsian

Video Content Creator and Brand Owner

Jake Zaratsian is a content creator at Jungle Scout. He creates educational videos for Amazon sellers. Previously, he managed over a million dollars in monthly ad spend for enterprise brands at an agency and now runs his own Amazon brand and consulting business.


Tyler Gregg

VP of Strategic Initiatives at Ampd

Tyler’s passionate about helping growing brands leverage Google Ads to take the next step in their growth journey. Prior to Ampd, Tyler worked for a management consultancy specializing in helping growth-stage brands expand their operations and grow sales. Tyler and his team at Ampd have spent +8 years building Google Ad tech and now bring that technology and knowledge to Brand’s selling on Amazon.