Iconic Brands on Amazon: Market Trends and Expert Insights

Explore Amazon sales, revenue, search, and market share data for 20 of the world’s most recognizable brands – including Nike, Samsung, Mattel, Disney, and more.

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Key Takeaways:

  • See the factors behind sales trends and market share fluctuations for some of the most recognizable brands on Amazon
  • Explore Amazon market data on: Adidas, Crocs, Dermalogica, Disney, GE, Gloria Vanderbilt, Harley-Davidson, HP, Jelly Belly, LEGO, Levi’s, Mattel, Nike, Nintendo, The North Face, Revlon, Samsung, Skechers, Stanley, and Yamaha
  • Get expert insights on economic factors and shopping trends that are influencing ecommerce sales, from inflation to social media
  • Learn which iconic brands are growing sales and market share on Amazon, and which are experiencing slumps

Brands in this report

Explore the trends that are influencing sales for iconic brands on Amazon

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Related Resources

About the report


The data included in this report was gathered using Jungle Scout’s industry-leading market intelligence, product insights, and advertising analytics tools, which are powered by nearly 2 billion Amazon data points. Keyword trends data was collected using Jungle Scout Data Cloud. Sales, revenue, market share, and product data was gathered using Jungle Scout Cobalt.

Note: This data represents the U.S. marketplace for specified date ranges and filter parameters. Year-over-year data reflects the period of February 9, 2023 – February 9, 2024, compared to February 9, 2022 – February 8, 2023.

Using the data

We encourage you to explore Jungle Scout’s Amazon Data Download Report and to share, reference, and publish the findings with attribution to “Jungle Scout” and a link to this page.

For more information, specific data requests, media assets, or to reach the report’s authors, please contact us at [email protected].

Jungle Scout for Sellers & SMBs

Jungle Scout is the leading platform for first-time and established ecommerce sellers, supporting more than $50 billion in annual Amazon revenue. Founded in 2015 as the first Amazon product research tool, Jungle Scout today features a full suite of best-in-class business management and market intelligence solutions to help sellers jumpstart and grow their ecommerce business.

Jungle Scout for Brands & Retailers

Jungle Scout Cobalt empowers brands and retailers with a powerful suite of ecommerce tools designed to drive growth, maximize sales, and optimize digital shelf performance on Amazon. Comprehensive data analytics, built-in advertising automation, and intuitive visualizations provide straightforward answers to critical ecommerce questions, turning insights into action.

Jungle Scout Data Cloud gives big box retailers and investors access to millions of Amazon data points including sales estimates, historical search volume, share of voice, product insights, and more. Data Cloud offers needed scalability and flexibility by providing a way to get Jungle Scout’s industry-leading data, with the ability to analyze and visualize that data using the tools of their choice.