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Amazon Best Sellers and Trending Products in March 2023

Which products are Amazon’s best sellers this month? Are tried-and-true household staples filling shoppers’ carts, or are trending social media fads flying off Amazon’s virtual shelves? Does one Amazon product category rule all others? 

At Jungle Scout, we dive into Amazon product and category data to identify product opportunities and track ecommerce trends. This article dives into some of Amazon’s best sellers over the past 30 days and their changing product sales and revenue. 

Are you interested in becoming an Amazon seller in the new year? Check out our guide and learn how to sell on Amazon in 2023!

Top retail trends in March 

Amazon’s best sellers are constantly changing in response to the news, events, social trends, and other factors influencing consumer behavior. Some March happenings include:

📈 Profitable year ahead: New data finds that 89% of Amazon sellers are profitable to start 2023. More ecommerce insights here.
👗 Dress to impress: After testing marketplaces in Brazil and Mexico, Shein is expected to launch a marketplace in the U.S.
🗓️ Year in review: Market Pulse released an overview of the winners and losers of ecommerce in 2022.
🤖 AI for all: AI systems like Chat GPT offer promising new advancements for retailers.

Most popular products on Amazon

With the rise of social commerce, and the evolving retail landscape, best-sellers on Amazon are constantly changing. Here, we take a look at some of the most popular products on Amazon from the past month.

Scratch Notebooks

This pack of two rainbow scratch notebooks are the perfect distraction for kids during spring break. Revenue for this product increased 7,629% in the last 30 days, and searches for rainbow art kits are up 108%.



Spin Scrubbers

Cleaning gets a little easier with these electric scrub brushes. Revenue for this product has increased 4,821% in the last 30 days, and searches for ‘power grout scrubber’ are up 497%.



St. Patricks Day Decor

Celebrate St. Patty’s Day festivities with this necklace, pins, and accessories set. Revenue for this product increased 4,134% this month, and searches for St. Patricks Day decor have gone up 1,791%.



Luggage Tags/Business Card Holders

These are great for business conferences and can be used to tag your suitcase. Revenue for these tags has increased 3,595% in the last 30 days, and searches are up  101%


Packing Cubes

These packing cubes are great for heavy packers #nojudgement. Revenue for this product is up 3,139% in the last 30 days, and searches for packing cubes have seen a 173% increase in the last month. 



Paper and Credit Card Shredders

Paper shredders protect your privacy and dispose of sensitive files — and they’re eco-friendly.  Revenue for this shredder is up 2,643% in the last 30 days, while searches jumped 266%.



Waterproof Dog Booties

These will keep your pups happy and dry during the spring. Revenue for this product is up 2,611% in the last 30 days, and searches for these booties are up 81%.



Protein Shakers

This set of two protein shakers has seen a revenue increase of 1,184% in the last 30 days. Consumers have also been searching for blender bottles 110% more in the last month.



Dermaplaning Tools

Dermaplaning is a popular skincare hack for smooth, exfoliated skin. Revenue for this bulk pack of facial razors has increased 1,418% in the last 30 days, and unit sales for this category are up 43% year over year.





Tax season is upon us, and shoppers are ditching digital calculators for these compact ones for your desk. Revenue for this product is up 855% in the last 30 days, and sales for this category are up 116% year over year.




Heated Blankets

The only way to survive the last few weeks of winter is with this cozy heated blanket. Revenue for this product is up 933% in the last 30 days, and searches for wireless heated blankets have increased 89%.



Refridgerator Organizers

Spring is right around the corner, which means it’s time to start thinking about organization. Revenue for this set has increased 647% in the last 30 days, while unit sales for this category are up 41% year over year.



Luggage Sets

Gear up for spring break with these sturdy suitcases. Revenue for this luggage set increased 580% in the last 30 days, while revenue and unit sales for the category increased nearly 65% year over year.



Space Heaters

Keep warm with this portable space heater. Revenue for this product is up 519% in the last 30 days, and searches for ‘indoor space heaters’ are up 109%.



Microfiber Cleaning Cloths

Shoppers are eager to start spring cleaning, and they’re buying in bulk. Revenue for this 100-pack of cleaning cloths has  increased 418% in the last 30 days, and searches for ‘microfiber wipes’ are up 630%.



Novelty Mugs

Calling all accountants during tax season; this mug is for you! These novelty mugs have increased 203% in revenue in the last 30 days, and searches for ‘unique mugs’ are up 78%.




Jungle Scout provides powerful data and resources to help entrepreneurs and brands grow successful businesses on Amazon. Jungle Scout data is constantly refreshed to provide users with the most up-to-date information possible to give them an edge over the competition.

Data in this report is representative of the U.S. Amazon market. Products were sourced from trends in traditional and social media along with data provided by Jungle Scout Cobalt, Keyword Scout, and Extension. Product revenue data represents the period of January 25, 2023 to February 24, 2023. 

For specific data or product insights that aren’t listed here, please contact us at [email protected].

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15 comments on “Amazon Best Sellers and Trending Products in March 2023

  1. This is a fantastic article on Amazon best sellers! Your step-by-step guide to finding the best-selling products on Amazon is very clear and helpful. I appreciate the use of data and tools to find the most profitable products. This information will be very useful for anyone looking to start a business on Amazon. Thank you for sharing your expertise!

  2. Hey Cathryn! Loved the blog!
    It would be great to see the % by which these ‘best sellers’ are influenced via viral videos on TikTok (that have affiliate links). I can’t tell you how many times a come across a video on TikTok with like 10 million views that is promoting a cool (yet cheap) gadget, and I always wonder how well (or not) they convert. Most are amazon affiliate links.

  3. Its a very informative post to read, I’ve gathered a lot of knowledge through this post. thanks for sharing, keep Updating new post like this.

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