Which products are the top-selling items on Amazon this month? Are tried-and-true household staples filling shoppers’ carts, or are trending social media fads flying off Amazon’s virtual shelves? Does one Amazon product category rule all others?
At Jungle Scout, we dive into Amazon product and category data to identify product opportunities and track ecommerce trends. This article dives into some of Amazon’s best sellers over the past 30 days and their changing product sales and revenue.
If you’re an Amazon seller, don’t forget to check out the best products to sell on Amazon in Q3 2023!
Or, if you want to learn more about selling on Amazon, check out our complete guide.
Top retail trends in September
Amazon’s best-sellers are constantly changing in response to the news, events, social trends, and other factors influencing consumer behavior. Some September happenings include:
💰 New fee: Amazon imposes an additional fee on 3P sellers who opt to handle their own product shipping rather than paying for the company’s fulfillment services.
🤖 AI Reviews: Amazon launches a new AI feature to summarize product reviews so users don’t have to skim through the comments.
👋 Private Label: Amazon announces it will be sunsetting dozens of its own private label brands, leaving the company with less than 20 house brands.
🗓️ Hello Q4: Sellers receive notice of new inventory deadlines for the fall sales event (September 16) and Black Friday/Cyber Monday (October 26). Find out more on Amazon Seller Central.
Top-selling items on Amazon
With the rise of social commerce, and the evolving retail landscape, the top-selling items on Amazon are constantly changing. Here, we take a look at some of the top trending products on Amazon from the past month.
Fall Dish TowelsThese fall dish towels are the perfect way to add a touch of autumnal charm to your kitchen. The soft, absorbent towels are made from microfibre materials and feature a variety of fall and Halloween-inspired designs.
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Seasonal Outdoor SignageThese signs are the perfect way to add a touch of autumnal charm to your home or garden. They are double-sided and feature watercolor designs of pumpkins, leaves, and birds. The flags are made from durable fabric and are weather-resistant, so they can be left outside all season long.
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Pumpkin-Flavored CoffeeBring on the pumpkin spice lattes! This pumpkin dark roast is the perfect way to enjoy the flavors of fall. The coffee is made with organic Arabica and Robusta beans that are roasted to a dark perfection. It is then infused with pumpkin-spice, chai, cardamom, cinnamon, and ginger.
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Portable Stadium CushionsIt’s almost football season, so why not enjoy the games in comfort? These stadium chairs are the perfect way to stay comfy and supported at games and other events. The chair has extra thick padding for superior comfort, and two hooks to easily secure it to the bleachers.
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Infinity Neck PillowsThis travel pillow is the perfect way to stay comfortable and pain-free on long journeys. The pillow’s 360-degree adjustable support conforms to your neck and head, providing the perfect cushioning. It also maintains its infinity pillow shape, so you can rest assured that your neck will be properly aligned no matter how you move.
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Adjustable Garden RakeThese adjustable rakes are the perfect tool for clearing leaves, debris, and other loose materials from your yard, garden, or campsite. The rake features a 56-inch telescoping handle that can be adjusted to the perfect length for comfort. The head of the rake is also expandable, so you can adjust it to the width you need.
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Denim JacketsThis faux fur patchwork denim jacket is the perfect way to stay warm and stylish this season. The jacket features a cropped design with a warm faux fur collar and cuffs. It also has a color block design with a black denim body and white patchwork sleeves. The jacket is fully lined with a soft and warm sherpa lining.
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Plaid Throw BlanketsA buffalo plaid throw blanket is the perfect way to add a touch of cozy comfort to your home this fall. The blanket is made from soft, plush chenille fabric and features a classic buffalo check pattern in black and off-white. It is perfect for snuggling up on the couch with a good book or movie, or as a light cover on a chilly night.
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Apple PeelersWho doesn’t love an apple orchard in the fall? This 3-in-1 apple peeler, corer, and slicer is the perfect tool for quickly and easily preparing your favorite fall recipes. The ergonomic handle makes it easy to grip and control, and the sharp blades make quick work of peeling, coring, and slicing.
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Dark Spot CorrectorsDark spot correctors are a type of skincare product that can help to reduce the appearance of dark spots on the skin caused by hyperpigmentation. This serum contains ingredients that work together to exfoliate the skin, lighten dark spots, and reduce inflammation.
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French Press SetsThis gold French press coffee maker set is easy to use and clean. Simply add ground coffee to the carafe, pour in hot water, and let steep for 4 minutes. Then, press down on the plunger to separate the coffee grounds from the coffee. The carafe and plunger are both dishwasher safe, making cleanup a breeze.
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Leather PlannersThis leather planner is the perfect way to stay organized and on track for the year ahead. The planner is pocket-sized and features a durable leather hard cover. It includes 17 months of academic calendar, weekly and daily appointment pages, and notes pages.
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Mini Beer GrowlerPerfect for parties or tailgates, this beer mini keg is the perfect way to enjoy fresh, cold beer at home. The keg is made from durable stainless steel and holds 68 ounces of beer. It has a tap faucet and a CO2 pressure regulator, so you can easily carbonate and dispense your beer.
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Conditioner BarsConditioner bars are a great way to hydrate and nourish your hair without the plastic packaging of traditional liquid conditioners. This one is made with natural ingredients that are gentle on your hair and scalp. Conditioner bars can be used on all hair types, and they are especially effective for dry, damaged, or frizzy hair.
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Pumpkin Spice Candle WaxScented wax fragrances are the perfect way to add a touch of fall to your home. These melts are made with natural essential oils and are infused with the delicious scent of pumpkin spice. They are perfect for use in a wax warmer or electric burner.
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Bento BoxesThis leakproof bento box is the perfect way to pack a healthy and delicious lunch for your child. The three compartments make it easy to pack a variety of foods, and the leakproof design ensures that your child’s lunch will stay fresh and intact. The box is also dishwasher-safe for easy cleanup.
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Methodology
Jungle Scout provides powerful data and resources to help entrepreneurs and brands grow successful businesses on Amazon. Jungle Scout data is constantly refreshed to provide users with the most up-to-date information possible to give them an edge over the competition.
Data in this report is representative of the U.S. Amazon market. Products were sourced from trends in traditional and social media along with data provided by Jungle Scout Cobalt, Keyword Scout, and Extension. Product revenue data represents the period from July 31, 2023, to August 30, 2023.
For specific data or product insights that aren’t listed here, please contact us at [email protected].
Explore new product opportunities with Jungle Scout and start making money on Amazon!
22 comments on “Amazon Best Sellers and Trending Products in September 2023”
Quite an informative post. keep on sharing such content.Thanks
Thank you for sharing the list of bestsellers. The gulf organizer works out for me since I love to play golf.
Amazed by you blog, Thanks for sharing this blog of amazon, it’s such a informative blog for us.
i really appreciate you and your work.thanks for sharing such blog.
Thank you Cathryn for making this list! I think my favorite product I might purchase is the inflatable tanning pool!
Thanks, jungle scout as always, it gives me a hell lot of ideas.
Hi Cathryn
Thank you for writing such a heartfelt piece.
That was really helpful to me..
Very good article Cathryn
Thanks for reading!
This is a fantastic article on Amazon best sellers! Your step-by-step guide to finding the best-selling products on Amazon is very clear and helpful. I appreciate the use of data and tools to find the most profitable products. This information will be very useful for anyone looking to start a business on Amazon. Thank you for sharing your expertise!
Hey Cathryn! Loved the blog!
It would be great to see the % by which these ‘best sellers’ are influenced via viral videos on TikTok (that have affiliate links). I can’t tell you how many times a come across a video on TikTok with like 10 million views that is promoting a cool (yet cheap) gadget, and I always wonder how well (or not) they convert. Most are amazon affiliate links.
Hi Famium,
We actually have an article that dives into viral TikTok trends here:https://www.junglescout.com/blog/tiktok-amazon-finds/
Check it out!
How do I add my goods on amazon ?
Hi,
We have an article on how to add products to Amazon Seller Central, check it out!
I also recently start learning product hunting and i learn many things from your post. very informative
Its a very informative post to read, I’ve gathered a lot of knowledge through this post. thanks for sharing, keep Updating new post like this.
Thanks for reading!
Great stuff man. It really helped me to understand the data for selling in amazon.
Thanks for sharing this blog of amazon September list for buyers it’s such a informative blog for us.
Nice blog! Thank you for sharing an amazing blog.
Thank you for writing this Amazon best seller guide This is fantastic and very informative
Thanks for reading!